Packaging Design June 3, 2019

Chips Classic

We’ve created a unique visual system and strategy across the wide existing spectrum of visible mobile applications and found yourself in a wide, straggling with wainscots.


Potato chips packaging rebranding for special holidays edition. In this project we created new photography of the potato slice, specially retouched for flexo printing.

  • Strategy

    Design Direction, UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    CHIPS Way

01 // Project overview

Modern and
cutting-edge approach
for creating packaging.

Christmas edition of packaging included a redesign of graphic elements and new product photography of chips slices. We used special studio lighting and photo postprocessing techniques to enhance chips’ texture. The final prepress file was optimised for rotogravure printing, 9 colour job.

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We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.


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