Flour Packaging Design
Limited by packaging type (flexography printing on uncoated paper), we used vectors and hand-drawn visual elements to create both modern and traditional design for flour packaging. Besides packaging design, we created a new logo with a visual connection with the company’s long tradition.
Task
Packaging design and print management
Using academic methodology, we drain insights form target markets and competition about product categories, customer behavior and competition. Creativity is not in focus in the first stage – packaging design process starts immediately in the office, analyzing product characteristics, target group affinities, clients needs and wants, retailer’s product shelves and much more.
We’re a team of creatives who are excited about unique ideas and helping companies to create amazing identity by crafting premium visual communications.